Jake and Dinos Chapman – McDonald’s–Themed Sculptural Works

While the Chapman brothers’ work focuses primarily on visual iconography, their use of McDonald’s imagery speaks to the pervasive branding of culture, where logos and corporate symbols become religious, political, or philosophical objects. Though not strictly sonic, their work implies that branding operates across all sensory registers—visual, tactile, and by extension, auditory.

The Chapmans use dark irony and cultural corruption to critique capitalism—methods you employ in your video through visual metaphor (like the monkey in my video) and ironic sound layering.

Their art reveals how brand symbols mask violence and control, which connects to your theme of how KFC’s jingle masks inequality and local erasure.

They invite the audience to reconsider familiar icons, which mirrors your remixing of branded sound into an unsettling context.